We all want to know how we measure up! How does my open rate compare to the industry average, do I get more unsubscribers than my peers? ... >> Comments (0)

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We’ve been designing and building emails for over 5 years and we have seen all kinds of rendering issues and resolved them, so why not let us design your email. However, if you’re up for a challenge here are some hints and tips to guide you along the way. Happy coding! ... >> Comments (0)

Images make your email look more attractive, help convey your brand and show what products are on offer. The problem is that most email clients are now setting their default image setting to “images off”. ... >> Comments (0)

A couple of years ago the Email Standard Project began to shed more light on each email client, how it renders email, and specifically what problems they have. The project is aimed at the email design community and at ISPs. ... >> Comments (0)

Email marketing is a very cost-effective way of managing relationships with clients/prospects. Developing a high-quality list is a big challenge for marketeers, but it is an important obstacle to overcome if your email marketing campaigns are to be successful.

If you could weed out that 10% of your database, and save 10% of your digital marketing budget, what would you do with it?
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Let’s face it – everybody makes mistakes. It could be as simple as a spelling mistake or as catastrophic as sending out an email to the wrong group of contacts. Email marketing is a great way to manage relationships with clients. ... >> Comments (0)

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